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Description
Flashcards by Tiffany Griffith, updated more than 1 year ago
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Created by Tiffany Griffith
about 7 years ago
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| Question | Answer |
| What is Social Validation? | When people look to others to make decisions |
| Research was done to show how people reacted when the room they were in starting filling with smoke. How did they react? | The reaction they had depended on the behavior of the people around them and how many people were in the room. If more people ignored the smoke than a higher amount of people would do the same. If there was only one person in the room then that person would leave and tell someone. |
| How does this research apply in an online setting? | In an online environment, people will turn to testimonials, ratings and reviews to influence their decision. |
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